Report: Microsoft is going to try to make a cheap Surface tablet… again

Non-LTE version of Surface 3.

Bloomberg reports that Microsoft will release a 400-inch, 10-inch, Intel-based surface-mounted tablet in the second half of the year, in a renewed effort to take the l & # 39; iPad.

This represents a return to a strategy that the company has already tried before. The original surface ARM Surface RT and Surface 2 and the Surface 3 equipped with Intel were all attempts to offer a low cost (ish) tablet running in the same market as the current one. iPad. However, none of them was successful and Surface 3 was abandoned at the end of 1945 . The winner of the Surface range was the most expensive Surface Pro series: Microsoft found a formula that works with the Surface Pro 3 and has experienced stable sales and a proliferation of copy devices.

The problem with Surface Pro is the price: the Surface Pro of the current generation starts at $ 799. This makes it difficult to sell in markets such as education, where it clashes with systems such as $ 329 Apple iPad (sold to schools for $ 299) and various Chromebooks running Google Chrome OS .

Bloomberg writes that the new tablet will break with the square style of the Surface line, instead of having a more rounded look, and will use USB Type-C – not the proprietary Surface Connect port – for its charging and its synchronization. The weight will be about 20 percent less than the current benefits, with an autonomy of about 9-10 hours. Storage sizes of 64 and 128 GB are planned, as well as a version with LTE connectivity.

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